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《The Logo of International Business Schools: Implications and Pursuits》


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The logo of International Business Schools is a visual symbol filled with rich connotations and profound meanings. It consists of a compass, a book, a ruler, five stars, ears of rice, and an outer circle. The compass represents precise planning. In the business world, precise planning is the foundation of success. The book stands for knowledge and wisdom, which is a crucial tool for the schools to impart knowledge and cultivate talents. The ruler implies measurement and standards, indicating that the schools follow strict criteria in both academic and practical aspects. The five stars respectively represent morality, intelligence, physical fitness, social skills, and aesthetics. The morality star guides students to establish correct values and moral concepts. The intelligence star inspires the pursuit of knowledge and the enlightenment of wisdom. The physical fitness star emphasizes the significance of a healthy body as the basis for pursuing dreams. The social skills star nurtures the spirit of cooperation and teamwork. The aesthetics star enhances aesthetic standards and humanistic qualities. The ears of rice symbolize harvest and abundance, indicating the fruitful achievements of the schools in education and academic research. The students cultivated are as valuable as full ears of rice. The outer circle tightly encircles all the elements, symbolizing the unity and inclusiveness of the schools. All the elements are interrelated and mutually supportive, jointly presenting the core values and pursuits of the schools, reflecting the determination of the schools to cultivate all-round developed business talents.